OgilvyOne UK appoints James Shepherd

OgilvyOne UK has appointed James Shepherd as Associate Director of Mobile. In this role, James will join the newly created strategic services ‘Platforms and Partnerships’ team and will report to Shailen Joshi, who has been promoted to Head of Platforms and Partnerships at OgilvyOne UK.

Shepherd has more than eight years experience of working in mobile agencies, start-ups and technology providers. Latterly he worked as Head of Business Development & Strategy at Blippar and prior to that in a similar role at M&C Saatchi Mobile.

OgilvyOne’s  ‘Platforms and Partnerships’ team has been created as a key part of its Customer Engagement agenda. In his new role, Joshi will lead a team of experts across Ogilvy's award winning capabilities in major growth areas such as Content, Social, Mobile and ecommerce, and help build partnerships externally to compliment and add to its proposition.

Joshi commented: “Our new Platforms and Partnerships team will harness OgilvyOne’s huge talent across Social, Mobile, Content and Ecommerce whilst continuing to develop new exciting customer focused capabilities for our clients. In addition we will look to maximise our existing partnerships, and source new ones to deliver on our Customer Engagement agenda. I’m really looking forward to working with James and the rest of the team in this new capacity.”

Shepherd commented: “I’m thrilled to join OgilvyOne. With the new Platforms and Partnerships team, and a continued focus on mobile, it is an exiting time for the agency. I’m looking forward to working with Shailen and the rest of the team”