OB42 Welcomes Saman Kesh: As Their New Era of Entertainment Led Advertising Begins

OB42 welcomes Saman Kesh as its new era of entertainment led advertising begins.

With a reputation for crafting narratives that rattle our screens with an all consuming energy, Saman is set to bring his unique style to OB42's commercial and entertainment line-up.

Bringing a fresh perspective to the table, Saman's work embodies the essence of OB42's commitment to creativity and entertainment. His ability to mesh human stories with glorious visual techniques elevates every project he touches. Having earned numerous accolades throughout his career, including multiple Vimeo Staff Picks and prestigious awards at Cannes and SXSW, Saman's talent is undeniable. From music videos to high-profile commercials, his portfolio speaks volumes about his creative vision and storytelling prowess.

Beyond the commercial realm, Saman has cemented his status as a visionary filmmaker with universally acclaimed short films CONTROLLER and HIT TV, both of which are in development for television adaptation. He also dips into the world of feature films, where he skilfully utilises his signature flair for storytelling.

With Saman Kesh on board, OB42 is poised for an exciting journey, characterised by captivating stories and lasting impressions. Keep an eye out for what's to come, as Saman leads the charge into a new era of advertainment in all it’s glorious forms!

Otis Bell, CEO, OB42 said, “Saman’s work encapsulates the charismatic nuances we see as essential in today’s advertising. He has a unique ability to inject the perfect amount of personality and originality into his films whilst dousing them in high-octane camera techniques that punch their way into the viewers eyeline and keeps them engaged. He’s very much aligned with our ambitions as a company across all areas of film making so we’re feeling super charged by having his creativity and passion at the centre of our newly released roster.”

Saman Kesh, director, OB42 said, “The rebranded OB42 is such a unique model that suits me and my weirdo interests (both in and out of commercials). It’s an exciting prospect to be with this evolved company, a place I can thrive and where I’m supported with my cinematic shenanigans. I love working in the UK and I feel with OB42 and their awesome team my adventure will go so much further. We really got some fun stuff cooking and this yank can’t wait to inject his adhd into the UK market.”

Saman is represented by 42 for long form projects.