MullenLowe Group UK
Wed, 04 Sep 2013 13:00:16 GMT
In advance of its Nova Awards event, set to take place in London on Sept 5 Lowe and Partners has released the shortlist of contenders for just 3 Nova Awards.
The network created the Nova Awards for Fresh Creative Thinking in 2011 and took the idea to Central St Martins, a world famous breeding ground for talent from the worlds of fine art, fashion, product design and music to name a few of over 50 courses offered to an international group of over 2000 students. Not a college to rest on its laurels, central St Martins constantly updates their course line-up to reflect the digital age, offering for example, Fine Art XD pathway and Art & Science. From this range of courses, Lowe and Partners selects just 15 short-listers to compete for the Nova awards. It is this level of dedication to new skills and the fostering of fearless creativity that inspired Lowe and Partners Chairman Tony Wright, to create the initiative.
Tony Wright, Chairman of Lowe and Partners, who originated the initiative said: “This is the third Nova Awards and the standard of innovation and fresh thinking coming of out of the Central St Martins graduates is even more impressive this year. We are very happy to see this initiative grow year on year. Testament to that is Unilever’s Keith Weed suggesting they give an additional award this year, the Unilever Magic Award. This serves to demonstrate that what we continue to have in common is the continual search for fresh ideas that break barriers”.
World class Iconic creative thinkers have graduated from CSM - Alexander McQueen, Paul Smith, Terrence Conran,Thomas Heatherwicke, James Dyson and Gilbert and George to name a few.
“Also this year, we have introduced the new Azul Award for Outstanding Creativity which will be handed to one of our own Lowe teams in recognition of mould breaking ideas and initiatives," added Tony Wright. "President of our Global Creative Council, Jose Miguel Sokoloff is making the trip from Colombia to present this award, an indication of its weight and prestige. The winner is kept a closely guarded secret until Thursday evening”.
The 15 shortlisted graduates come from across the world including Japan, China, Ireland, Italy, Portugal, Canada and the UK. They graduated this summer (Lowe and Partners also exclusively sponsors the famous annual CSM degree Shows) in courses including Fine Art XD Pathway, fashion, Art & Science, Product and Industrial Design as well as Textile Futures.view more - Awards and Events
Categories: Events, Sports and LeisureMullenLowe Group UK, Wed, 04 Sep 2013 13:00:16 GMT