Wed, 23 Mar 2016 17:39:07 GMT
Blacklist and Nike have taken their relationship to the next level with their latest collaboration: the Nike LunarEpic athletic shoe campaign. The campaign’s launch is anchored by a gorgeously rendered film, directed by creative studio Tendril with the backing of an international team of talented artists.
This hero spot sees the shoe’s organic shapes and structure materialise across space and time, setting down and leaving its signature print in the dust of a far off planet.
The campaign then extends into our humble Earth world, playing on giant screens in NikeTown stores around the globe, as well as heavy rotation on Nike’s social channels, where the shoe was teased in mysterious short clips before its final epic reveal at Nike’s flagship NYC store.
Genres: Scenic, Animation, Fashion & Beauty
Categories: Shoes, Clothing and FashionTendril, Wed, 23 Mar 2016 17:39:07 GMT