Nice Shirt Films
Fri, 26 Jul 2013 14:19:46 GMT
With the Ashes off to a cracking start (well, for England anyway), Nice Shirt Films brings you Tareq's latest spots for betting website Coral. Eliciting the opinions of Sky's lead commentator David 'Bumble' Lloyd, Tareq's viral campaign captures the great man pontificating in his unmistakeable manner on all things cricket and invariably not-so-cricket - taking a tour of the great man's begonias and noting his love of shortbread biscuits.
The films were shot on location at Bumble's home, greenhouse, local pub and golf club, as well as Old Trafford cricket ground. They fully demonstrate Tareq's adept handling of shooting in the 'documentary' style he has much experience in - capturing the subject's personality through questions (this time submitted by Bumble's many thousand followers on Twitter) and beautifully contextualising cutaways, with the hint of fun and mischievousness that runs through Tareq's work very much present in these clips. Tareq's charming films beautifully exploit Bumble's tendency to say whatever pops into his mind.
Agency: DLKW Lowe
Creative: Richard Prentice / Dave Adamson
TV Producer: Henrietta Moore
Production Co: Nice Shirt Films
Producer: Richard Martin / James Graley
Photography: Alex Reid
Post Production: Raised by Wolves
Editing House: tenthree
Editor: Kevin Palmer