Nexus Studios
Wed, 18 May 2022 11:37:53 GMT
Mischa Rozema’s ‘BEATz Go Boom’ music video for the theme song featured in the battle royale game, Garena Free Fire, delivers an action packed narrative and explosive stunts. Viewers are transported into the lives of a squad of Free Fire teens across the world at the moment they transform into their ‘in game’ characters and fight off mean mercenaries while perfecting their dance moves.
From the master of ambitious mixed-media storytelling, responsible for the iconic Liberty Global, ‘A Report of Connected Events’, and Playstation Now’s ‘The Fall’, Mischa continues to tell big yet also tiny emotional stories presented in his signature cinematic experience. This four minute promo for Garena Free Fire is a perfect demonstration of his ability to pluck fantastical worlds and sketchbook ideas from his imagination and turn into reality; this time recreating New Delhi, a Brazilian rooftop and Tokyo sets in a Mexican shoot using local crew, ex-military stuntmen, real explosions and even a monster truck. The team captured the action sequences in-camera as much as possible, shooting live action motorbike chase sequences, which were then enhanced by the Post Panic team in Amsterdam.
In a considered move, Mischa purposefully emphasised the uplifting aspect of gaming and the value of connecting with friends globally. By making each of the characters superheroes, they’re able to combat both the many facets of the game and their real life insecurities.
The disruptive campaign released a new suite of skins for the game, Squad BEATz and invited players from around the world to embody the Free Fire characters; Alvaro, Notora, Shiro and Kapella. In addition to the launch of the music video online, the theme song, 'Se Joga no BOOM!' was released on all major streaming platforms along with a new set of choreographies across TikTok encouraging fans to dance together.
“There was a lot of creative freedom in this project. I kept coming up with ideas to add to the narrative and no one was telling me to stop. It created an environment where I could push ideas really far. Thanks to the talented team, and small miracles, we were able to shoot an epic film in Mexico in December, and deliver it at the beginning of February... It was a wild ride.” - Mischa Rozema, director, Nexus Studios
view more - CreativeClient: Garena
Creative Director: Rodrigo Aben-Athar
Studio Lead: Marco Aurélio
Project Manager: Alexey Flores
Producer: Ana Paula Bertoni
Audio Producer: Felipe Junqueira, Sérgio Abdalla
Lead Writer: Felipe Castihlo
Art Team: Alexandre Koyama, Raquel Fukuda
Marketing Team: Felipe Marino, Stefany Angeli
Production Company: Nexus Studios
Executive Producer: Laura Breaden
Producer: Alan Traquair
Director: Mischa Rozema
Production Manager: Janine Carter
Director of Photography: Adolpho Veloso
Post Production Company: Post Panic
Executive Producer: Jules Tervoort
Head of Post-Production: Ivor Goldberg
Senior VFX Producer: Kristian Stoykov
VFX Supervisor: Guido Ekker
CG Supervisor: Jeroen Aerts
Comp Supervisor: Chris Staves
VFX: Juice
VFX Supervisor: Piotr Koczan
Producer: Olga Rabiecka
Asset Lead: Mieszko Łaciński
Animation Lead: Tomasz Woroniak
Lighting & Rendering Lead: Andrzej Sykut
Compositing Lead: Selim Sykut
Location Production: The Lift Mexico
Line Producer: Helena Medina
Production Manager: Pavel Rodriguez
Production Coordinator: Andrea Araiz
Unit Manager: Rene Zorrilla
1st AD: Sandra Mayerstien
2nd AD: Vala Cardenas
1st AC: German Betancourt
Script Supervisor: Manuela Rosas
Gaffer: Andy González
Production Designer: Luciano Lasca
Costume Designer: Paola Alfaro
Make up: Chela Olea
Stunts: Pablo Vinos
Special FX: Daniel Cordero “Chovy”
Edit: Ten Three Editing
Editor: Stephen Dunne
Edit Assistant: Dave Robinson
Edit Producer: Julian Marshall
Sound Studio: 750 MPH
Sound Mix: Sam Ashwell, Mark Hellaby
Sound Post Producer: Martin Critchley, Olivia Ray
Grade facility: Company 3, LA
Colourist: Tyler Roth
Producer: Nadia Dabibi
Assistant Production Manager: Kent Bueno
Categories: Gaming, Sports and Leisure
Nexus Studios, Wed, 18 May 2022 11:37:53 GMT