Campbell Ewald
Tue, 22 Aug 2017 09:47:43 GMT
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New Ad Council Campaign Uses Dad Jokes to Celebrate The Importance of Family Bonds
The PSAs were created by Campbell Ewald Detroit and reach out to all fathers to inspire and support their commitment to responsible fatherhood
Charismatic kids tell "dad jokes" in this charming and intimate spot highlighting the important bond between them and their fathers. Karen Cunningham's skillful directing shows how even the smallest interaction between dads and their children can have a powerful and lifelong effect on their well-being. The spot was released by the Ad Council in August 2017.
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Client
Advertiser: Ad Council
Production Company
Director: Karen Cunningham
DOP: Doug Chamberlain
Executive Producer: Tom Weissferdt
Producer: Mark Conley
Production Company: Slim
Offline
Edit Company: Cut and Run
Editor: Sean Fazed
Executive Producer: Amber Farls
Creative Agency
Chief Creation Officer: Jo Shoesmith
Creative Agency: Campbell Ewald Detroit
Integrated Producer: Christine Mackey
Head of Production: John Haggerty
Genres: People
Campbell Ewald, Tue, 22 Aug 2017 09:47:43 GMT
