Nestle Thailand Hires JWT

Nestle Thailand has awarded JWT Connect digital work for a large portfolio of brands, as well as responsibility for their corporate and community websites in Thailand. 

 

JWT Connect, the digital unit of JWT Bangkok, will handle digital marketing duties for all of Nestle Thailand’s ice cream business, including its Eskimo, Extreme, La Frutta and Lucky 13 brands, as well as for Kitkat and Maggi. JWT Connect also won the work for the Nestle Thailand Corporate website, the “Good Food, Good Life” community website, and Nestle’s “dek Thai dd” website, which promotes a healthy lifestyle for kids. 

 

“Nestle is understands the growing importance of digital marketing. Thai consumers are spending more time on social media and online, and it’s critical that brands connect with them, in an impactful way, in the digital space,” said Hansa Wonsiripitack, Business Director at JWT Connect. “We’re thrilled to expand our portfolio with Nestle on their online marketing strategy.”