Looking beyond the festive season and ahead to 2021, there’s a multitude of cultural events on the horizon. A sure-fire way to attract more readers to your stories is to craft timely articles, whether this is thought leadership or a relevant creative campaign, that tie into significant dates on the calendar - positioning you as an authority on relevant, engaging subjects.
LBB is a truly global publication, so we’d always want to hear your thoughts on important cultural events from your local region.
To kick off a brand new year, check out some of the biggest dates you should mark in your diary for January and February.
January
9-11th: London Fashion Week
11-14th: CES 2021 (virtual)
16th: World Religion Day
20th: Joe Biden’s Inauguration
25th: Burns Night
25-29th: World Economic Forum
26th: Australia Day, Republic Day (India)
All month: Veganuary, Dry January
LBB’s January Editorial Topics
For more detailed info on what our editors will be writing about next year, click here
- New Year’s Resolutions
- Airline feature (Will Airlines Take Off in 2021)
- Holiday and tourism feature (Did 2020 Change Travel & Tourism Forever?)
- Vaccines and the communication challenge of tackling the anti vax conspiracy
- Wellness and Health
- Veganuary
Country features:
India (Natasha); Chicago (Addison); UAE (Independent Spirit of Dubai) (Laura); Germany (Alex)
Have a relevant story you’d like to share?
Sharing your work with our editorial team is easy. Simply send your press release / op-ed / case study to newsdesk@lbbonline.com alongside any necessary assets. As a member of LBB, we guarantee to cover all your news - and our editorial team will be in touch if they’d love to hear more about the work.
February
2nd: Groundhog Day
6th: Waitangi Day (NZ), Six Nations Rugby begins
7th: Super Bowl LV
12th: Chinese New Year, Rio Carnival
14th: Valentine’s Day
17th: Random Acts of Kindness Day
28th: Golden Globe Awards
All month: Black History Month (USA)
LBB’s February Editorial Topics
For more detailed info on what our editors will be writing about next year, click here
- Chinese New Year (Feb 12th) work round up and features (CNY 1 year after Covid// Embodying the Spirit of Bull in 2021)
- Superbowl LV, Feb 7th
- Love and dating platforms; Sex tech; Music and Sound to Get You in the Mood
- Black History Month (US stories)
Country features:
Australia (Natasha); LA (Addison); KSA (Laura); Spain (Alex)
Want to craft a press release or opinion piece or interview but don’t know how to write it?
Our PR and content writing arm, LBB Lab, is tailored specifically for businesses and executives who want to promote themselves and their work in the advertising, marketing, and communications industries.
We offer ad-hoc support alongside annual content packages that include a bespoke 12-month strategy. Editorially trained creative enthusiasts, we know how to draw out the stories that you should be telling the world (and your prospective clients!) through press releases and long-form content.
You can find more information here, or email: phoebe@lbbonline.com.