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NBC Sports Takes Us Behind The Wheel With Lewis Hamilton

22/04/2014
Post Production
New York, USA
27
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Carbon VFX deliver a high-octane promo in time for the FIA Formule One

To celebrate the 2014 FIA Formula One World Championships, Carbon VFX delivers a stunning promo for NBC Sports Group exploring life at the speed of driver Lewis Hamilton.

“Inside the Helmet” gives viewers a peek inside the head of the British phenom as he prepares for his next race. The promo follows Hamilton from the moment he puts on his helmet, taking him through a mob of press, into the garage, and then finally into his car. As he waits for the race to start, a voiceover reveals Hamilton’s inner monologue as he repeats phrases like “You got this” and “Just do what you do best.”



Credits:

Client: NBC Sports Group

Title: “Inside the Helmet”

Production: NBC Sports Group

Composting, CG, Finishing: Carbon VFX