GSP are taking NBA players out of the court and into the streets for this new spot, "Delivery Service," promoting NBATickets.com.
Dressed in their game uniforms and hand delivering tickets to fans, the spot shows NBA players on journeys to ensure secure NBA ticket deliveries no matter the obstacles in their way.
CREDITS:
Ad Agency: Goodby Silverstein & Partners
Client: NBA
Title of Creative Work: “Delivery Service”
Live Date: 11/1/13
Creative
Co-Chairmen: Jeff Goodby & Rich Silverstein
Creative Director(s): Adam Reeves & Nick Klinkert
Art Director: Nick Luckett
Copywriter: Andrew Burton and Pete Harvey
Production
Executive Broadcast Producer: Tod Puckett
Broadcast Producer: Timothy Plain
Account Services
Account Director: Jason Bedecarre
Account Director: Janice McManemy
Account Manager: Heather Morba
Brand and Communication Strategy
Director of Brand Strategy: Brendan Robertson
Business Affairs
Senior Business Affairs Manager: Julie Petruzzo
Business Affairs Manager: Nihad Peavler
Outside Vendors
Production Company: Biscuit Filmworks
Director: Christopher Riggert
Director of Photography: Carl Nilsson
Managing Director: Shawn Lacy
Executive producer: Holly Vega
Producer: Scott Kaplan
Music Company: Swell
Editing House: Rock Paper Scissors
Editor: Stewart Reeves
Asst. Editor: Dustin LaForce
Producer: Alexandra Zickerick
Executive Producer: Carol Lynn Weaver
Post - Production
Finishing: Framestore
Executive Producer: Kati Haberstock
Graphics: E Level
Sound Design and Mix: One Union
Sound Designer and Mixer: Joaby Deal