Mon, 14 Jan 2013 19:05:30 GMT
“Despite their dissimilar upbringings, they shared one invaluable trait, they were both born to assist.”
Staring NBA All Star Point-Guard Chris Paul and his fictional twin brother Cliff, this spot for US Insurer State Farm tells the story of the indentical twins who were separated at birth. The two lead completely different lives, but they share one common trait. Both are "born to assist".
Directed by MJZ's Craig Gillespie and produced by Peter Ostella this commercial is as heart warming as it is funny. The playful narrative is perfectly complimented by the frolicsome music produced by Felt's Alex Lodge. "We really wanted to create something that reflected the humour of the visuals within the piece of music without it becoming too comic or obvious and we also wanted it to build in conjunction with the lives of Chris and Cliff." With well over half a million views on YouTube and still soaring this commercial is one to watch. Plus, it also comes with its own Twitter feed (@CliffPaul)
view more - Creative
Genres: Comedy, People
Categories: Insurance, FinanceFelt Music, Mon, 14 Jan 2013 19:05:30 GMT