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NABS Skills Up Adland’s Next Generation



Young one’s to be put through paces by some of industry’s biggest names

NABS Skills Up Adland’s Next Generation


Adland’s bright young things will be put through their paces by some of the biggest names in the industry at the culmination of NABS’ annual Fast Forward training programme.
The ten-week programme gives the industry’s hottest young talent the chance to learn directly from advertising’s most respected figures.
A host of industry luminaries including Jeremy Bullmore, Nick Milligan and Rosie Arnold gave their time to deliver bespoke sessions on a range of key industry skills, such as engagement, pitching and strategy. Working in multi-disciplinary teams comprising of delegates and mentors, the groups then apply the skills learned over the weeks in an integrated pitch to a client brief.
This year’s client is Wendy Proctor from the Cabinet Office who set the teams a fictitious government brief based on increasing the level of voter turnout at a general election.
The teams will pitch their ideas to a panel of judges on Wednesday 7 November, with the winner announced the week after.
Fast Forward was set up 14 years ago by legendary industry godfather Jeremy Bullmore and is now run by Mark Collier, founder of Dare.
The judges consist of some of the biggest names in the industry; John Bartle (BBH), Mark Collier, (EDC), Wendy Proctor, (Cabinet Office), Claire Beale, (Campaign editor), Mark Lund, (Now), Graham Duff, (Coolpink and Miroma), Zoe Osmond, (NABS).
Participants were chosen by their employers and hail from adam&EveDDB, Cheil, Dare, DLKW Lowe, Google, Haymarket, JWT, Last Exit, Maxus, MediaCom, Mindshare, Ogilvy, Posterscope, Publicis, Rufus Leonard, TBWA\London, The7stars, Vodafone, Walker Media and WPP.
If you missed out on being a delegate on Fast Forward, the next NABS event is on 20 November when Fru Hazlitt, ITV's managing director of Commercial & Online will be speaking about the future of TV at the next NABS Tuesday Club event held exclusively for NABS Partner Card holders. The Partner Card scheme offers holders a range of fantastic monthly talks, high street offers, career development guidance and one-to-one mentoring schemes with industry heavyweights, for a charitable donation. Launched in July, the card has now been distributed to over 6,000 industry employees.
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NABS, Wed, 07 Nov 2012 09:48:03 GMT