Tue, 07 May 2013 08:33:58 GMT
MyPlayerTwin.com, created by RAPP, is a new website that uses the latest facial recognition technology to help football fans find their Barclays Premier League footballer twin.
The site uses the same facial recognition technology that is used by airport scanners to then match your face to one of the 500+ Premiership football players. An online gallery showcases the most accurate top twins using an inbuilt accuracy rating.
Visit myplayertwin.com to find your very own Barclays Premier League player twin.
Creative Director: Rik Haslam
Copywriter: Alex McGhee
Art Director: Philippe Wilson
Planner: Rick Mills
Designer: Adrian Whatman / Ralph Peskett
Technical Solutions Lead: Benoit Chovet
Developer: Unit 9
Business Director:Louise Morgan
Account Director: Jessica Aspinall
Senior Account Manager: Loes Wijsman
Project Manager: Henry Chuks
Exposure: online, premier league football collateral