Creative talent agency FOSTERED, sister agency to strategic content creator KONTENTED, has announced a suite of commercial creative work by Mulga (aka Joel Moore), placing his unique and vibrant style front and centre of the commercial youth market.
Over Easter, Sydney’s Waverley Council commissioned him to re-paint the iconic mural at Bondi Beach. His instantly recognisable style will emblazon the beachfront, capturing the spirit of summer with vivid colour for many months to come.
At the current Groovin The Moo regional touring festival, Mulga’s designs feature in the limited edition merchandise for the dynamic Byron Bay-based sensation Tommy Franklin. The hyper-realistic hippie dancing to the beat of his own drum has garnered over 100 million views on YouTube, 61,000 Facebook fans and 10,000 Instagram followers.
The collaboration between the two began on Australia’s Got Talent where they connected over a mutual love of colour, storytelling and fun, working together on a Salty Rain backdrop for the show’s 2013 semi-finals. Mulga’s vibrant visual capture of Franklin’s infectious and dizzying dance style led to the development of his original designs for the limited release merchandise. The work also features on the tour posters of Franklin’s outside show tour running concurrently with the festival.
Mulga said the past year had been a wild and magical ride.“I’m known for loving bearded folk, but visually interpreting Tommy Franklin was a revelation and an inspiration,” he said. “The support from FOSTERED in exploring new opportunities for my art and poetry has been eye opener and I’m excited about the future.”
FOSTERED Managing Director Kate Edwards believes Moore to be one of the more exceptionally gifted artists in Sydney today.
“His colour work and quirky cute poems set his unique and detailed style apart,” she said. “He’s a cool dude, producing ridiculously cool work. We couldn’t be prouder to announce his arrival to our FOSTERED family.”
Mulga recently won the AS Colour Little Help Project t-shirt design competition, netting the artist NZ$5000 in prize money and incalculable cool points for the biannual emerging designers comp.
Formerly working in the finance industry, Mulga finally saw the light and is currently working on a children’s book in between designing t shirts, painting murals, running the Mulga clothing label and his multiple weekend market stalls around Sydney.