San Francisco-based creative agency MUH-TAY-ZIK | HOF-FER today announced recognition from four prestigious industry awards for recent company work for Hewlett Packard, the NBA’s Golden State Warriors and Do.com. The first two efforts won prominent awards from the Interactive Media Council Awards and Sports Media Marketing Awards, while the last two have been shortlisted for The One Show Awards.
MUH-TAY-ZIK | HOF-FER provided complete brand and UX strategy, design, writing, style guide, prototyping and visual content creation to a recent web experience for iconic technology brand Hewlett Packard. The Interactive Media Council Awards recognized the new web presence with its Best in Class, Computer Software award.
The company also won the Gold Award from the Sports Media Marketing Awards, picking up the Best NBA Spot award for its “Midnight Shooter” spot for the Golden State Warriors. Narrated by Warriors’ Head Coach Mark Jackson, “Midnight Shooter” features standout shooting guard Klay Thompson draining three-pointers in a late night shooting session. MUH-TAY-ZIK | HOF-FER developed and produced the spot for the Warriors.
Two recent MUH-TAY-ZIK | HOF-FER work for task management service Do.com was shortlisted by The One Show Awards. The first spot, “17 minutes,” reveals a nursing home resident with just 17 minutes to live using his tablet and Do.com to successfully organize his going-away party – has been added to the shortlist for the Narrative award. The second piece, shortlisted for an Animation award, is Workday’s “Rising”. The spot sends viewers into a world where the impossible seems possible, igniting a sense of excitement and sending the message that our lives can be simpler. The piece was shown at the Workday convention in Las Vegas in October 2011, on a multi-screen set-up in an auditorium seating over 1,500 guests.
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