MPC has been awarded best overall VFX company across the U.S. and Europe at 2013 Ciclope awards, the international festival of craft in Berlin.
The studio picked up one of the night’s most prestigious awards showcasing how they are continuously at the heart of ground-breaking work.
MPC NY was awarded Gold in Animation Character Design for their work on Dell, ‘Thomas’ alongside McCann’s ‘Dumb Ways to Die’.
“The key to a spot like this is to capture the whimsical qualities of the animated pieces and connect those to the real world,” said MPC NY Managing Director, Justin Lane. “The team worked painstakingly at designing and expressing personality in all of the characters and it truly shows…you really want to learn more about each of them.”
MPC London’s cheeky moonwalking pony, for mobile network Three, which garnered millions of Youtube hits picked up three Silver awards on the night; for Animation Character Design, Live Action VFX and Direction.
A large number of MPC projects were also awarded as Finalists Winners including Fracture.io in Digital Live Action Experience, Assassins Creed IV Black Flag ‘Defy’, Samsung ‘King of TV City’, O2 ‘Be More Dog’, Vigorsol ‘Captain Ice’, First Direct ‘Playpus’ and EA Sports ‘Feel the Fight’, Kia ‘Totally Transformed’ and Sony ‘Imagine 4K’.
Congratulations to everyone who picked up awards at the festival.