Creature
3 months ago
Moonpig's Valentine's Day Spot Proves 'Heartfelt Can Happen Anywhere'
Sonny London's Jack Cole directs latest spot from Creature
Creature is launching the second in it’s ‘Heartfelt Can Happen Anywhere’ campaign for Moonpig across TV, radio and social media, this time for Valentine’s Day.
The creative dramatises the way in which Moonpig makes it easy to send heartfelt personalised cards, and shows the hilariously honest and casual setting in which a loving and thoughtful Moonpig card can easily be created and sent.
Ben Middleton, CCO of Creature said: “Valentine’s Day advertising is full of tired tropes and conventions that are ripe for a bit of intelligent misbehaviour, so it’s been a lot of fun creating the next instalment of ‘Heartfelt can happen anywhere’ for our partners at Moonpig.”
The TV is supported by radio and social activity and will run throughout February.
Client
Advertiser: Moonpig
Creative
Agency: Creature
Creative Directors: Ben Middleton, Stu Outhwaite-Noel
Creatives: Haley Koehn, Whitney Tam
Strategy Director: Andrew Gibson, Caroline Baron
Head of Production: Kristie Girvan
Producer: Lew O’Brien
Account Team: Ciara O’Brien
PRODUCTION
Director: Jack Cole
Production Company: Sonny London
Producer: Stephen Pleśniak
Service Company: Tango Productions (Poland)
Service Company Producer: Julia Bidakowska-Andren / Antek Grzymała
Edit House: Nomad
Editor: James Norris / Rob Groves
Sound Studio: Grand Central Recording Studios
Sound Engineer: George Castle
Sound Producer: Molly Butcher
Post-Production Company: Black Kite Studios
Colourist: George Kyriacou
VFX Artist: Jack Stone
Animation: Stu Donovan
VFX Producer: Tamara Mennell
Music Company: Out/Standard
Composer: John Pickup
Genres: Comedy
Categories: Mailorder, Retail and Restaurants
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