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Mood Board Springs to Life in New DFS Campaign from Krow

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Outsider's Henry Littlechild directs new spot for the Spring Collection

Mood Board Springs to Life in New DFS Campaign from Krow

DFS' new season Spring Collection campaign shows a woman on her sofa buying journey as she looks for inspiration for her room. We see her move from her home where she's cutting out images to create a mood board, before moving into the mood board of magazine cuttings she's using as inspiration.

She walks from cutting to cutting looking at sofa options and fabrics until she finds her perfect one.  The advertisement, created by krow, aims to emphasise the breadth and depth of range of sofas available at DFS and highlights that each sofa is handmade to order in your choice of style and colour, meaning you're bound to find the perfect one. 

video
DFS Moodboard - Spring

CREDITS

Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
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Categories: Home Appliances, Furniture

krow London, Fri, 18 Mar 2016 11:51:20 GMT