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MoneySupermarket Launches 'Get Money Calm' Campaign with Engine Creative

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The ‘Get Money Calm’ campaign introduces the Energy Monitor Position which lets customers take control of their energy bills

MoneySupermarket Launches 'Get Money Calm' Campaign with Engine Creative

As part of its commitment to helping customers experience more of that calm feeling of financial control, MoneySuperMarket is launching a new TV spot this weekend to promote its new energy monitoring proposition, Energy Monitor - the latest proof point of the ‘Get Money Calm’ brand promise to customers.

Earlier this year, MoneySuperMarket unveiled an ambitious new brand transformation campaign - ‘Get Money Calm’ - pledging to give customers clever ways to save a lot, by doing very little. Energy Monitor is part of a new suite of more proactive and personalised services that will help you monitor, switch and save painlessly on your household bills.

Energy Monitor, which is available on the MoneySuperMarket website and app, enables you to track better energy deals. You simply need to sign up for alerts when you run a quote, then select how much you’d like to save, and the energy monitor functionality will automatically let you know when there’s a deal available with the requested savings.

MoneySuperMarket has worked with ENGINE to create an integrated marketing campaign that spans OOH, radio, CRM, social media and editorial content. The 30” TV spot launches this Saturday, 7th September 2019, with an ad directed by Matthijs Van Heijningen, with post-production by the Oscar-winning visual effects company Framestore and voiceover by actor Matt Berry.

Lloyd Page, marketing director at MoneySuperMarket, commented: “Energy Monitor is the latest in a line of new products and services that delivers on our brand promise of ‘Get Money Calm’. Whether you’re on our website or our app, it takes just a few minutes to sign up and then we’ll do all the hard work of finding you a better energy deal, so you can relax. It’s all part of our ongoing commitment to giving our customers clever ways to save a lot, by doing 

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Energy Monitor
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Client

Brand: MoneySuperMarket

Post Production / VFX

Post Production Company: Framestore

Sound

Sound Company: Jungle

Other

Voice-over Artist: Matt Berry

Creative Agency

Creative Agency: ENGINE

Producer: Stefanie Forbes

Executive Creative Director: Leon Jaume

Chief Creative Officer: Billy Faithfull

Creative Director: Chris Ringsell

Creatives: Olly Courtney, Sonny Adorjan

Managing Director: Annie Gallimore

Business Director: Eve Bui

Senior Account Director: Alex Worthington, Archie Tollast

Account Manager: Samar Rezvan

Account Executive: Elise Goodwin

Strategy Director: Liz Baines

Senior Strategist: Ronaldo Pegoraro

Integrated Project Director: Liz Boothby

Production Company

Production Company: MJZ

Genres: Animation

Categories: Finance, Price Comparison

Engine, Thu, 05 Sep 2019 11:00:37 GMT