Mikko Lehtinen and Kojo Abban, founding partners of Sauna International
are bringing their boutique production outfit into the global production house Great Guns
The reciprocal arrangement will see both companies representing each other’s interests in their respected territories. Mikko will also be exclusively represented as a Director by Great Guns in UK, USA and ASIA. This marks a return to the Great Guns fold for KOJO as, prior to building Sauna with Mikko, he had worked at the production company for over a decade.
Laura Gregory, founder of Great Guns, is excited by his return: “Kojo was a key member of the Great Guns team for nearly 12 years so it’s great to have him return to us in this way, bringing with him such a terrific company that he and Mikko have built and grown together.
“It seemed like the right time for us to expand our focus into the wider marketplace”, adds Kojo “and partnering with Great Guns was obviously a total no brainer for us”.Mikko is similarly enthused. “Let’s get shooting”, he adds with a grin.
Mikko is currently riding a wave of publicity following the wildly successful viral launch of his Fragile Childhood ‘Monsters’ for Euro RSCG Helsinki. Twelve days into its launch the hard hitting public service announcement has gained over 1.6 million Youtube hits and made news in numerous countries around the world. CNN featured a 6 minute report about it. The Huffington Post called it “the creepiest PSA ever”.
Planned and produced by international advertising agency Euro RSCG, with Marko Vuorensola as Creative Director, the film was directed by Mikko (represented through Great Guns) and crafted through, Helsinki & Grillifilms together with Sauna International & Studio Arkadena.