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Microsoft Maintains Closeness between Distant Teams with Launch of New Features

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'More Ways to be a Team' from McCann New York launched across TV, digital video, digital display, social, PR, and search in the US

Microsoft Maintains Closeness between Distant Teams with Launch of New Features
As we all continue to adjust to working remotely, Microsoft Teams has introduced new features to help people stay connected and work together by making meetings more dynamic, productive, and engaging. The new campaign from Microsoft and McCann New York, 'More Ways to be a Team', demonstrates how the newest features in Teams continue to push this spirit forward. We see the magnetic power of Together Mode, how Whiteboard enables teams to share ideas, and the new way to see more people in Large Gallery View.


The campaign uses engaging visual metaphors to communicate how Teams enables organisations to work together in new ways, and inject the personal connection that people experience when working in the same physical space. With the help of superheroes, sand artists and an astronaut, Microsoft explores what it means to come together, and collaborate in the same place. This campaign features 3D animation, illustration, live action, and shows how each of these tools are giving people more ways to be a team.

'More Ways to be a Team' launched 26th August in the US across TV, digital video, digital display, social, PR, and search.

CREDITS

Brand
Agency / Creative
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Post Production / VFX
Music / Sound
Animation
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McCann North America, Tue, 01 Sep 2020 11:48:13 GMT