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Miami Ad School Taps F/Nazca Saatchi for 'Double Tap Ads' Instagram Project

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Double tap the images to complete the iconic logos & images

Miami Ad School Taps F/Nazca Saatchi for 'Double Tap Ads' Instagram Project

The Miami Ad School/ESPM has developed a collaborative project for its students. The profile "Double Tap Ads" on Instagram features unfinished  graphic images that need to receive a 'like' to be completed. Click here to view the project.

Created by F/Nazca Saatchi & Saatchi, the project is the result of a collaboration with students from the school.  The profile consists of images that will only take on their final form when receiving a double tap by the user.

According to Paulo Sergio Quartiermeister, Director of Miami Ad School/ESPM: “The project stimulates creativity of students and offers various possibilities, in a fun way, starting from the heart of a like”.

Banksy. #doubletapads

A photo posted by Miami Ad School/ESPM (@doubletapads) on

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Creative Agency

Account Managers: Charis Carelli | Giovanna Peixoto

Art Director: Ricardo Pocci 

Copywriter: João Paulo Testa | Gabriel Rosa

Creative Agency: F/Nazca Saatchi&Saatchi

Group Creative Director: Fabio Fernandes

Illustrator: Fabio Vido | Georgi Mitani

Media Planner: Fabio Freitas  

Planner: José Porto

Genres: Comedy, Wed, 21 Oct 2015 10:38:29 GMT