Fri, 24 Jul 2020 16:04:56 GMT
The Shipyard announces the addition of Melissa Webber as executive creative director in the Newport office.
“Her sharp creative wit, A-list executional standards and tireless pursuit of awesomeness will continue to elevate our client work and keep our agency’s imaginations fresh and insightful,” says Dave Sonderman, chief creative officer at The Shipyard.
“We are looking forward to Melissa’s ability to deliver for our clients and associates. She is a proven successful leader in driving client solutions as well as developing talent. We are proud to have such an accomplished, driven leader join our team,” says Todd Cameron, chief operating officer.
Melissa is an award-winning creative leader with over two decades of experience in executing high-profile campaigns for global brands. She works across disciplines and platforms to deliver creative that inspires audiences and delivers real results.
Melissa sees another opportunity to bring data and creativity together with the move. "Start with a totally original approach to using data to create mind-blowing creative, add a growing roster of fantastic brands to work with, and a chance to help grow The Shipyard’s Newport office into a force to be reckoned with? How could I not?"
Prior to her appointment at The Shipyard, Melissa served as the senior vice president, brand creative director for Mazda at Garage Team Mazda, as well as vice president brand creative director for BMW at GREY. Melissa’s expertise spans from managing global creative teams to execute 360 campaigns for multi-million-dollar accounts, to creating breakthrough work for regional clients like the California Lottery and Southern California Edison.
Melissa has won many prestigious awards over the span of her career and her talent has been widely recognised in publications such as ADWEEK ‘Top 25 Best Ads of The Year.’
The body of her work can be found here.
Marketing Matters, Fri, 24 Jul 2020 16:04:56 GMT