Meet The Truck Whisperer, A Man At One With Trucks

FCB Chicago has released its first piece of work for Fleetmatics since winning the account earlier this year.

The humorous film features The Truck Whisperer, a man that is at one with trucks. He has an uncanny ability to communicate with the vehicles, helping businesses decrease costs by keeping the trucks happy. 

But Truck Whisperers are hard to find, which is where Fleetmatics come in. The company helps large companies and SMBs alike to significantly increase mobile workforce and fleet productivity, safety and security, while decreasing costs related to fuel consumption, unauthorised use, payroll discrepancies and more. The technology helps reduce operating and capital costs while boosting revenue for fleet-based businesses of all sizes in virtually any industry. The company currently serves more than 20,000 customers, with over 417,000 actively subscribed vehicles worldwide.

Credits

Client: Fleetmatics

Agency: FCB Chicago

Todd Tilford, Chief Creative Officer

Teddy Brown, SVP Group Creative Director

Alison Hammer, Associate Creative Director

Mike Wegener, Associate Creative Director

Cayne Callier, Writer

Ben Flaherty, VP, Director

Steve Immer, Editor

Michael Antonucci, Producer 

Karyn Kerner, SVP Group Management Director

Cat Roggow, VP, Management Director

Al Gross, SVP Director Strategic Planning