MediaMonks fast-tracks growth in Asia-Pacific with three major hires, boasting more than 35 years of experience combined. Former W+K head of production Sanne Drogtrop joins MediaMonks in the same capacity, overseeing production for all of China. In turn, MediaMonks welcomes Tobias Wilson, former APD Singapore CEO, as VP of Growth APAC, and Business Director Erick Alonso in Singapore.
MediaMonks’ integrated model is proving successful with local and global clients, recently signed on clients such as P&G SK-II, Shiseido, Mead Johnson Nutrition RB (Reckitt Benckiser), Marriott and Resorts World Sentosa. MediaMonks, as part of S4Capital, aims to solve brands’ business challenges by integrating data, media and creative content production to deliver digital campaigns faster, better and cheaper than brands are used to from traditional partners.
Victor Knaap, main monk and CEO of MediaMonks said: “APAC is our key region for growth. After the much-anticipated opening of our new Singapore office, we’re literally working closer together with our friends from MightyHive, providing a unique offering to the market. And now, we’re scaling up with the best talent in the region. We’ve welcomed Sanne to head up production in China, brought Tobias on board to oversee growth in the region, and rely on Erick’s expertise to foster fruitful client relationships. You’ll be hearing from us very soon with another exciting update.”
MediaMonks recently opened its first joint office with S4Capital sister MightyHive. The new office space, serving as MediaMonks’ APAC HQ, is located at 69 Neil Road, Singapore. Globally, the creative production company currently employs over 950 people in 14 offices.
Left to right: Sanne Drogtrop, Tobias Wilson, Erick Alonso.