MCM has tapped Christine Quinn as the new face of its holiday campaign. The campaign features a larger-than-life advent calendar that features the brand’s luxury lineup of products.
The campaign was brought to life by director Maya Margolina and showcases MCM’s products including a small Berlin crossbody in a range of colors, an MCM fragrance-shaped novelty crossbody bag, a holiday-edition MCM eau de parfum and an après-ski capsule including an allover cubic monogram jacquard-knit shimmer top and matching leggings.
YOUTH MODE music supervised the project - sourcing and licensing Isabella Lovestory - Fashion Freak.