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McCann's Super Duper Musical for Minecraft Stars Teen Icon Melissa Benoist

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Made in partnership with 215 McCann and Minecraft, the music was written and composed by Tony Award and Pulitzer Prize-winner Tom Kitt

McCann's Super Duper Musical for Minecraft Stars Teen Icon Melissa Benoist

Ahead of the launch of Minecraft’s new Super Duper Graphics Pack early next year, Super Duper will make its debut in musical form with “The Super Duper Minecraft Musical” during MINECON Earth. The musical number stars Melissa Benoist (Supergirl, Glee) as she discovers the exciting, new world of Super Duper graphics in Minecraft. The music itself was written and composed by Tony Award and Pulitzer Prize-winner Tom Kitt (Next to Normal, Bring It On musical) in partnership with 215 McCann and Minecraft.

The long-form musical piece will debut during the first half of MINECON Earth on Saturday, November 18th, the yearly Minecraft convention that garners millions of viewers. The event is a community celebration of the game, and also announces the biggest updates and information about Minecraft in the year ahead.

Due to the excitement around “The Super Duper Minecraft Musical,” Minecraft commissioned Tom Kitt to create a song that will act as the finale of the event, to be performed by MINECON Earth host Will Arnett and Mojang’s very own Lydia Winters. 

The original “Vanilla” Minecraft is most recognisable for its blocky shapes and pixelated textures. The new Super Duper Graphics Pack bring 4K graphics, dynamic shadows, movement in leaves and grass, and realistic elements such as beams of light and water physics into the game.

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Post Production / VFX

3D: Will Kistler

3D Artists: Tarun Lakshminarayanan, Melik Malkasian,

Compositor: Krystal Chinn, Lane Jolly, Brendan Smith, Danny Song

Designer: Marc Samson, Sylvain Sarrailh, Kenesha Sneed

Designers: Paul Cayrol, Kenneth Lee, Luke Lucas, Chris Martin,

Digital Imaging: Robin Thompson, Andrew Park, (Designer)

Flame Assist: Adam Flynn, Sam Shiflett

Lighting TDs: Jane Byrne, Michael Johnson, Joey Sila, Alan Yang

Matte Painting: Andrew Park

Pre-Viz: Dan Vislocky, Jack Anderson, Kevin Phelps, Jean - Dominique Fievet

Rigging: Nelio Naut, Josh Sobel

Storyboards: Finlay Britton, Max Forward, Tristyn Pease

Texture Artists: Jenny Yang

VFX: Mathew Rotman, Ryan Hurd, Lorenzo Silano

Production Company

Director: Kylie Matulick, Todd Mueller

DOP: Crille Forsberg - Live Action

Executive Producer: Christine Schneider

Executive Producers: Monica Reimold - Live Action

Head of Production: Drew Bourneuf

Managing Director: Neysa Horsburgh

Producer: Nick Read, Trevor Allen - Live Action

Production Company: Psyop

Production Designer: Martin Krejzlík - Live Action

Technical Manager: Jane Byrne

Production Assistants: Jacob Markson

Music

Executive Producer: Susie Boyajan

Mix: Jeff Malen

Music Production: The Practice Worldwide

Producer: Ali Theodore, Anthony Mirabella Kayla Phungglan (Lime)

Recording: LIME Studios (Recording Studios

Sound Engineer: One Union Recording (Senior)

Sound Production: Lauren Mask

Offline

Editor: Brett Nicoletti

Executive Producer: Rob Cavedo

Creative Agency

Account Executive: Sam Brody

Chief Creative Officer: Scott Duchon

Creative Agency: 215 McCann

Director of Business Affairs: Mary Beth Barney

Director of Integrated Production: Alex Spahr

Director of Strategy: Brian Wakabayashi

Producer: Sarah Sweeney

Senior Account Executive: Sam Brody

Client

Advertiser: Microsoft / Minecraft

Brand: Nicolette Suraga, Markus Toivonen, Lydia Winters

Categories: Streaming Services, Media and Entertainment

McCann Worldgroup, Mon, 20 Nov 2017 17:25:21 GMT