9 months ago
McCann Melbourne has been appointed for strategic and creative development and production of communications for Tasmanian energy retailer, Aurora Energy.
Says Jennifer Penney, marketing lead for Aurora: “We were impressed with McCann’s recent body of work, and their open and collegiate approach to developing strategic and creative work. The team has shown a real understanding of our industry and the Tasmanian consumer. We’re excited to take the brand to the next level with McCann.”
Georgina Pownall, managing director of McCann says: “We had an immediate rapport with the Aurora team, and appreciate their partnership approach, and our shared belief in using creativity to solve business problems. There’s a big task ahead for the brand, with increased competition but we believe Aurora’s passion for Tasmania will help win the battle.”
Categories: Utilities, ElectricMcCann Melbourne, 8 months ago