McCann Health has announced three key appointments to its leadership in Europe, strengthening the team to better serve the needs of the market and positioning them for further growth by enhancing the agency’s capabilities and integration.
Nick Bartlett (pictured) joins as president of North Europe in a newly created role that oversees UK, France and McCann Health Consulting. At the European leadership level, Nick will be joining Effie Baoutis, President of West Europe, who oversees countries in the region including Germany. Nick brings over 20 years of experience in managing high-performance digital operations and consultancies in healthcare service companies, including Syneos Health, Publicis Health and most recently Bionical Group.
In the London team, Jonathan Kukathasan has been promoted to managing director from his previous position as general manager and Rob Fuller joins from Havas Lynx as head of planning for McCann Health London.
“Nick and the new leadership team will allow us to drive integration across the agency and maximize synergies to better respond to the evolving needs of our clients and the rapidly changing world of healthcare,” said John Cahill, group chief executive officer.
These appointments build on the agency’s success of the last two years which has seen exponential growth for McCann’s Health division, illustrated by twice winning Network of the Year at Cannes Lions Health and most recently picking up Most Awarded Network 2018 at the Creative Floor Healthcare Awards which celebrates the world's best health and wellness creative work.
With a new leadership team that understands the influencing factors of today’s world and an ability to affect change at an organisational and industry level, McCann Health aspires to build on its position in the region as a modern, world-class health communications business – and ultimately to create work that makes a meaningful difference to people’s lives.
“I’m delighted to be joining such a progressive leader in the healthcare field. I see huge potential in bringing McCann’s consumer expertise to broaden, engage and deepen our capabilities in the specialist healthcare market and contribute to international growth of this sector,” said Nick Bartlett.
During his 14 years at McCann Health London, Jonathan Kukathasan has strengthened client relationships, championed a culture of creativity and shown a natural flair as a leader which has contributed to the London team’s exponential expansion in the past two years. In an increasingly complex and reactive world, his promotion will support continued growth in an agency that enables people, patients and healthcare professionals to achieve impact by making decisions with real, personalised information.
Rob has worked in healthcare for over a decade with client-side experience for brands such as Merck, J&J Consumer Health and Reckitt Benckiser in addition to his most recent role at Havas Lynx. Rob has a strong pedigree in launching global brands and driving strategic and creative effectiveness across the product lifecycle. He brings with him an infectious energy and passion for the business that can inspire diverse, global teams and encourage the strategic community to explore new ground.