Tue, 01 Sep 2015 11:54:54 GMT
McCann Buenos Aires is responsible for the latest campaign signed by Nesquik, created under an artistic approach that reflects the awakening of kids in a poetic way.
This is a step in the direction of Nesquik establishing an emotional bond with mothers through the concept “You get them out of bed, Nesquik awakes them”.
To accomplish this, the agency engaged visual artist and photographer Gaby Messina, who managed to connect with the kids portrayed in the campaign in a very sensible manner, intervening in their real mornings so as to generate content focused reaching out to those kids.
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Post Production Company: Sin Sistema
Production Coordinator: Melisa Cambre
Director: Gaby Messina
DOP: Guillermo Romero
Executive Producer: Mariano Scarpatti
Head of Production: Mara Paulon
Production Company: Awards Cine
Music Production: Indigo
Editor: Melisa Cambre
Account Executive: Eliana Gonzalez
Art Director: Sole Chavarria
CEO: Aníbal Perez Zarlenga
Creative Agency: McCann Buenos Aires
Group Creative Director: Chavo D´Emilio
Head of TV / Production: Federico Salday
Categories: Milk, Soft DrinksMcCann LATAM, Tue, 01 Sep 2015 11:54:54 GMT