Peach
Hobby home page
liahome
Electriclime gif
IPA Banner Global Recognition
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

M&C Saatchi Wins Wotif Group Account

Hires, Wins & Business 213 Add to collection

Agency to work with Australia’s leading online travel site

M&C Saatchi Wins Wotif Group Account

M&C Saatchi has been appointed by Wotif Group to work with Australia’s leading online travel site Wotif.com, following a competitive pitch process. The team has been collaborating for some months on a campaign to support the Wotif brand.

Wotif Group’s General Manager, Marketing Michael Betteridge said: “Wotif Group is a global travel company and M&C Saatchi is a recognised global thought leader and together we make a powerful creative team.”

“For some months now our teams have been jointly collaborating to explore how M&C Saatchi’s big, bold and brave ideas could further strengthen our iconic Wotif.com brand.”

M&C Saatchi CEO Jaimes Leggett said: “Wotif Group is a dynamic and innovative business. We are thrilled to have this opportunity to partner with them.”

Wotif Group is yet to reveal further details about the creative direction or planned initiatives, but will share more information about forward plans in coming weeks.

The Wotif win comes in the midst of a new business spree from M&C Saatchi that includes appointment to IAG insurances brands NRMA, SGIOI and SGIC and Cricket Australia.

view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Travel, Tourism

M&C Saatchi Sydney, Mon, 21 Jul 2014 08:52:11 GMT