M&C Saatchi Sydney Reveals Award Haul at Spikes Asia 2015

The Game of Balls campaign continued to dominate the award haul with two Gold, two Silver and three Bronze Spikes across all five categories it was shortlisted for.

The One Who Will End Cancer for ACRF took home Gold, Silver and Bronze across two categories, design and healthcare.

M&C Saatchi had no less that 20 shortlists at the awards, Game of Balls leading the way with nine finalists across five categories, CommBank's Where's My Wallet had six (across four) ACRF's The One had four (across three) while Lexus Smart Billboard had one.

Andy Dilallo, chief creative officer, M&C Saatchi said: “This is another exceptional result for M&C Saatchi and is testament to the creative people we have working with us and our on-going commitment to producing influential work.”

M&C Saatchi Sydney awards and finalists at SPIKES 2015;

WHERE’S MY WALLET – 6 Shortlists

Branded Content & Entertainment
Original Game/Gaming - Shortlist

Digital
Microsites - Shortlist

Mobile
Mobile Websites - Shortlist Products - Shortlist

Promo & Activation
Use of Competitions & Promotional Games - Shortlist
Financial services, commercial public services, business products & services - Shortlist

GAME OF BALLS: 2 Gold/2 Silver/3 Bronze

Healthcare
Education, Awareness, Fundraising & Advocacy (Medium: Digital) - BRONZE

Branded Content & Entertainment
Brand or Product Integration into an Existing Program of Platform - GOLD

Promo & Activation
Use of Digital in a Promotional Campaign - BRONZE
Use of Social Platform(s) in a Promotional Campaign - Shortlist

Direct
Charities, Public Health, Safety & Awareness Messages - SILVER Use of Digital Marketing - BRONZE

Media
Use of Branded Content & Sponsorship - SILVER
Use of Social Platforms - Shortlist
Charities, Public Health, Safety & Awareness Messages - GOLD

ACRF: GOLD/SILVER/BRONZE/3 Shortlists

Design
Digital design - BRONZE

Digital
Interactive Video - Shortlist

Healthcare
Education, Awareness, Fundraising & Advocacy - GOLD/SILVER

Digital
Integrated Digital Campaign - Shortlist

GRAND PRIX FOR GOLD - Shortlist

LEXUS SMART OOH:

Outdoor
Digital Screens - Shortlist