Matthew Bagwell has joined AKQA as Head of Strategic Services. In this newly created role Matt will be responsible for the development and management of AKQA's strategy services. Matt will report to Guy Wieynk, Vice President.
Matt was previously Chief Strategy Director at EMC2 and Head of Experience at Conchango. He brings a transformative planning approach that drives a single vision and experience across all customer touch points. Matt has worked with some of the world's leading organisations to help transform their business including Virgin, John Lewis, Mercedes-Benz and Barclays.
Guy Wieynk, Vice President said, “AKQA has a consistent track record of delivering effective strategic services. We are looking forward to Matt's consulting industry experience and leadership to impact our client's businesses.”
Commenting on his appointment, Matt Bagwell said, "I have always admired AKQA’s unique ability to combine strategy, creative and technology to drive success for clients. I'm excited about working with our team to create market leading work."
Matt sits on the Digital Advisory Board of Greenwich Council which has the first incubator hub for new businesses. He is also Founder of Fantastic Tavern, a fast growing community of brand and agency digital planners and creatives who share insights, expertise and experience.