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Group745
Creative in association withGear Seven
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Mae Muller Toys with Her Ex in Mind Bending Music Video 'I Wrote A Song'

16/03/2023
Production Agency
London, UK
128
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OB Management's AB/CD/CD directs the video which is the UK's entry to the Eurovision Song Contest

Directing duo AB/CD/CD get playful with perspective and revenge for Mae Muller’s latest release 'I Wrote A Song', which has just been announced as the UK's entry at this year's Eurovision Song Contest. 

In the video, Mae playfully toys with her ex in a series of cleverly choreographed, mind-bending set pieces synonymous with the Paris based duo’s eye-catching visual style. 

AB/CD/CD are known for their highly conceptual, playful work that uses in-camera techniques and special effects to visually enhance ideas, strengthen narratives and raise the creative bar. And this video is no exception!

Over the years AB/CD/CD have established an instinctual way of working together, complementing and challenging each other to push ideas as far as they can and visually innovate by experimenting with technology and cameras. It’s an organic approach that resonates well with UK agencies, brands and music artists who are keen to explore more inventive ways of telling stories.

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