London-based digital product innovation studio Made by Many has named Georgie Mack managing partner of its flagship office. In her new role, Georgie will focus on preparing the organisation for the next stage of growth.
“In addition to growing our business in a number of new sectors, Georgie will help us continue to ensure Made by Many is an awesome place to work and ready to face future challenges,” said Tim Malbon, the studio’s founding partner. “She has a solid track record for both.”
Before joining Made by Many, Georgie was a member of the leadership team at IDEO, where she was tasked with business development and growing the firm’s healthcare offering. Having worked for DDB, M&C Saatchi and other shops, she comes with more than a decade of agency experience.
“It’s an exciting time to be joining Made by Many’s growing team of strategists, designers and technologists—this is an unbelievably talented group,” Georgie said. “I’m really inspired by the thought leadership that’s coming out of Made by Many and the passion to invest this back in the industry. As the market continues to demand outstanding and innovative solutions to ever tougher questions, we will continue to challenge our thinking and enable our clients to deliver real business impact.”