This Friday (July 20) is the last day to get your entries into the second ever LOVIE awards. The International Academy of Digital Arts and Science (IADAS) - the organisation responsible for presenting the world-renowned Webby Awards and Internet Week Europe - is calling for the best of the European Web to enter their sister awards: The LOVIE AWARDS.
2012 will mark the second year of the awards, and another year of growth for the IADAS European Judging Academy. With competition expected to be fierce, those with a techie tour de force or electronic endeavour to celebrate should get their early bids in now.
Last year, special awards went to electro-pop pioneer Bjork (lifetime achievement), game-changing app Tweetdeck (Breakout of the Year), and special recognition was awarded to the highest scoring entry from each language: English- ‘Who Killed Deon’ (AMV), French-‘Nespresso – Pixie’ (Soleil Noir), Spanish- ‘Ohla Hotel’ (eMascaro), Italian- Nuok, German-
The people behind the LOVIE AWARDS want to celebrate digital and online excellence in all its forms. Categories are divided into four key areas: Websites, Mobile Apps, Online Film & Video and Interactive Advertising and Media. Woven into these are permutations which cover all bases, from gaming to creative work to technical excellence.
There will be 11 new categories added to the mix this year, ranging from more technically minded awards like Best Home/Welcome Page to creative accolades like Best Copywriting and the Experimental and Innovation awards for mobile platforms. Social Media will play a larger part in this year’s awards, with categories added including Social Media Campaign, Social Games and Social Media for Good Campaign.
The judging panel will include Musician and Artist Imogen Heap, Google Creative Director Tom Uglow, Co-Founder of Deezer Jonathan Benassaya, Co-founder of TechHub Mike Butcher, Co-Founder of The Next Web Patrick De Laive, Executive Creative Director of Crispin Porter and Bogusky Europe Gustav Martner, Design director and founder of OpenIDEO and IDEO Tom Hulme, Founder and CEO of SoundCloud Alexander Ljung, WIRED Editor at Large Ben Hammersley, Founder and CEO of Moo Richard Moross, and BBC exec. producer Will Saunders.
Nik Roope, Academy Chair for European IADAS members, said: “This time last year the Lovie Awards was just an idea, but after our inaugural ceremony, this year's awards feel robust, real and more exciting than ever. Our dream of creating an international platform with local sensibility for Europe, has clearly answered an intense desire, proven by the volume and standard of entrants we've seen already. So as we move into this year's call for entries, we do so with an abundance of optimism and enthusiasm.”
Entry deadlines for The Lovie Awards
Friday, July 20, 2012: Final Entry Deadline
Tuesday, October 16, 2012: Winners Announced
The awards are open to entries in English, French, Spanish, Italian and German.