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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745
Love Moves Fast as Kevin and Katie The Carrots Become Parents
07/12/2017
Group745
Advertising Agency
London, UK
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McCann UK’s Christmas campaign for Aldi unfolds
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When Aldi UK’s Christmas ad dropped last month, we witnessed love at first sight between two carrots, Kevin and Katie. 

Created by McCann UK, the campaign has since unfolded and the supermarket chain has just launched a follow-up spot in which Kevin and Katie have given birth to three baby carrots. 

Adam Zavalis, Marketing Director at Aldi UK, said: “We’re thrilled to see how customers have followed Kevin and Katie’s journey with such anticipation and have taken both characters into their hearts and homes.
 
“There’s been lots of speculation about how their story will end and it’s very exciting to reveal that they get their happily ever after with the additions of Chantenay, Jasper and Baby Carrot. We hope our viewers enjoy it as much as we do as they start planning for the big day ahead.”


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