Lions Health, the new two-day festival for creativity in healthcare communications, is introducing the ‘Lions Health United Nations Foundation Grand Prix for Good’ award to honour the best entry for a charity, public service or NGO.
A select jury of seven members will review all the Gold Lion winning work chosen by both the Health & Wellness and Pharma juries and award one outstanding entry for a not-for-profit client to be presented with the accolade.
The Grand Prix for Good jury will include Kathy Calvin, President and CEO, United Nations Foundation; Health & Wellness jury president Kathy Delaney, Global Chief Creative Officer of Saatchi & Saatchi Wellness; Pharma jury president Jeremy Perrott, Global Chief Creative Officer of McCann Health; and four other members selected from the two Lions Health juries.
The winner of this prestigious honour will be revealed during the Lions Health awards in Cannes, France, on Saturday 14 June 2014 and presented with the trophy by the UN Foundation’s Kathy Calvin.
Terry Savage, Chairman of Lions Festivals, says, “The United Nations Foundation supports the UN and connects people, ideas, and resources to help the UN solve global problems. As such, we could not wish for a better partner for this award as the Foundation’s values truly reflect the principles of this accolade – brave, innovative and life-changing.”
“By celebrating creativity that improves health and wellness around the world, Lions Health is drawing attention to the best work being done to help create stronger, healthier families and communities,” said Kathy Calvin. “Recognising the best of the best with this new award will help us all as we strive for innovative approaches to global challenges.”
“The global health community is looking for innovation, creativity, and impact to achieve audacious goals to improve the health of the world. Advertising may sell and make consumers aware, but our industry has so much more influence and power to make a significant life-saving difference, this award celebrates that simple gesture. McCann Health is proud to have worked very closely with Lions Health and the United Nations Foundation to create the Grand Prix for Good award," said Jeremy Perrott, Chief Creative Officer, McCann Health and President of the Inaugural Lions Health Pharma Jury.
The winner of the Lions Health United Nations Foundation Grand Prix for Good will earn ten points which will contribute towards the calculation of the Lions Health Network of the Year and Agency of the Year awards.
The Lions Health Awards honour the world’s most creative and impactful healthcare communication ideas that have overcome the unique challenges faced by healthcare brands. The Lions Health Festival offers an unmissable learning opportunity with an unparalleled world-class thought-leadership programme and is a global meeting place where healthcare and communications professionals come together to raise the bar of creative excellence in the industry.view more - Creative
Genres: People, Tabletop
Categories: Health, Corporate, Social and PSAslbbonline.com, Tue, 08 Apr 2014 16:49:02 GMT