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Group745
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Group745
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Group745
Creative in association withGear Seven
Group745

Li Cunxin of Mao’s Last Dancer Leaps into Life Beyond the Stage in Jasmin Tarasin’s Film for APIA

05/08/2021
Production Company
Alexandria, Australia
106
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Insurance provider puts a spring into later life in campaign from Photoplay and Leo Burnett Sydney

Li Cunxin keeps the spring in his ever-so-gracious step as he leaps into life away from the stage. You’d expect nothing less from Mao’s last dancer, the latest Aussie legend to feature in Jasmin Tarasin's new campaign for APIA. 

"Working with Li was an extraordinary experience. Knowing his story as Mao’s last dancer it was so wonderful to see how full of life he is and full of love for the craft of Ballet. He is still an incredible dancer and was very fun company. Absolute joy.” - Jasmin Tarasin.


Agency / Creative
Production
Post Production / VFX
Editorial
Work from Photoplay / Playtime
SONY NEX
16/11/2012
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