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LEW'LARA\TBWA Launches Nissan Vases

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'Jenny' & 'Harvey' highlight importance of airbags for drivers & passengers

LEW'LARA\TBWA Launches Nissan Vases

 

LEW'LARA\TBWA created Nissan Vases campaign to promote the fact that Nissan Sentra comes with six airbags. In a very clear and striking way "Jenny" and "Harvey" highlight the importance of safety for both the drivers and their families and convey the very strong message that people too, are fragile.
 
 
Credits
 
Agency: Lew'Lara\TBWA   
Client: Nissan
Title: Vases (Jenny / Harvey)
Chief Creative Officer: Manir Fadel
Executive Creative Director: Mariana Sá
Creative Director: Cesar Herszkowicz
Copywriter: Marcos Almirante
Art Director: Bernardo Romero
Photographer: Surachai Puthikulangkura
Illustrator: Surachai Puthikulangkura / Supachai U-Rairat
Art Buyer: Ana Karina Melo, Ale Sarilho
Account Supervisor: Suellen Copolla, Ricardo Barros
Advertiser's Supervisor: Carlos Murilo Moreno
Account Manager: Alexandre Baroni
Media: Luiz Ritton, André Magalhães, Marina Campanatti
Other Credits: Production House Producer: Somsak Pairew / Kitidej Rattanasuvansri and Production House Company: Illusion Co.,Ltd.
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Categories: Automotive, Cars

TBWA Worldwide, Thu, 25 Apr 2013 10:22:57 GMT