For the third consecutive year, Leo Burnett Worldwide was the most awarded network at the 2012 International ANDY Awards. In total, the agency took home seventeen ANDY Awards - six Gold, seven Silver and four Bronze. Seven offices from the Leo Burnett Worldwide network, including Detroit, Toronto, Sydney, Madrid, Mumbai, Shanghai and Chicago were recognized at the ANDY Awards, held on Thursday, April 12 in New York City.
“To be the ‘Most Awarded Network’ for the third year in a row is a great honour,” said Mark Tutssel, Chief Creative Officer, Leo Burnett Worldwide. “It demonstrates the consistent level of creative excellence originating from the Leo Burnett network.”
Leo Burnett Toronto took home four Gold and two Silver awards in Outdoor, Press and Copywriting categories for Raising the Roof’s “Lost Cat” and “Red Chair” campaigns. Leo Burnett Detroit’s “Book Burning Party” to save Troy Library won Gold in Social Media for its unique ability to create action among a community. Leo Burnett Sydney also received a Gold award in the Graphic Design category for its promotional “Apple Box” campaign, which highlighted the agency’s legacy through illustrations of work, signatures of employees and stories about Leo Burnett himself.
The 48th annual International ANDY Awards is one of the most distinguished advertising industry awards shows in the world. Famous for its outstanding jury comprised of internationally renowned creative directors, the awards recognize single and campaign executions, distinguished by product, service or technique category.
Tutssel – one of this year’s judges – said, “This year’s show was judged by the best of the best in the world – the creative standard was incredibly high and the competition was tough. I couldn’t be more proud of our performance and people.”
Leo Burnett Worldwide 2012 ANDY Award wins include:
Gold - Troy Library “Book Burning Party” (Detroit) - Social Media
Gold - Leo Burnett “Apple Box” (Sydney) - Graphic Design
Gold - Raising the Roof “Lost Cat” (Toronto) - Outdoor
Gold - Raising the Roof “Red Chair” (Toronto) - Press
Gold - Raising the Roof “Lost Cat” (Toronto) - Copywriting
Gold - Raising the Roof “Red Chair” (Toronto) - Copywriting
Silver – Raising the Roof “Red Chair” (Toronto) - Press
Silver - Raising the “Roof “Lost Cat” (Toronto) - Outdoor
Silver – Bajaj Electricals “Fish” - Illustration
Silver - Playstation “Mr. Lee Contagious Magazine” (Madrid) - Illustration
Silver - Surfriders “Plastic” (Sydney) - Photography
Silver - P&G Tide “Fisherman” (Mumbai) – Press
Silver - Coca-Cola “Stare Bear, Water Bear, Cub Bear” (Chicago) - Illustration
Bronze - Leo Burnett “Gandhi Font” (Mumbai) - Integrated
Bronze - Canon “Darren Jew” (Sydney) - Web Film
Bronze - Sony Playstation “Mr. Lee” (Madrid) - Graphic Design
Bronze – Wyeth Pharmaceuticals “Open Cap for Strong Bones” - Promo