Hobby home page
Electriclime gif
IPA Banner Open Doors
jw collective
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Leo Burnett Singapore Announces Key Appointments In Strategy Team

Hires, Wins & Business 186 Add to collection

Nigel Tribe appointed as Head of Strategy and Global Planning Director for SKII

Leo Burnett Singapore Announces Key Appointments In Strategy Team

Leo Burnett Singapore announced today, the appointment of Nigel Tribe as head of strategy for Singapore and global planning director for SKII.  This appointment follows the agency’s recent new business wins including MBT, Skyscanner and Diageo Smirnoff assignments. 

Commenting about the appointment, Josh Grace, Managing Director, Leo Burnett Singapore said, “The brief was pretty simple. We wanted an incredibly smart business leader who was also nice to work with. With Tribe we got that guy. He has a key role leading our strategy offering in the agency. With his background you will be hard pressed to find better strategy credentials – groomed in the London planning scene, stints in creative and media agencies, experience in Europe, US and Asia, running global accounts like XBOX and local accounts in all these markets. Tribe is the full package and he has now got a great team to lead across all our key disciplines.”

Chaitan Rao, Global Business Director on SKII elaborated, “Tribe’s background made him a perfect choice to lead the SKII business globally. He gets global business, he understands Asia and he gets luxury. SKII is a brand with wonderful purpose, Tribe is the perfect strategy leader for it.”

Tribe’s appointment dovetails the agency’s addition of two other senior strategy leaders to its team recently. Ramesh Kumar was appointed as regional planning director for Samsung and Tulika Sahai as regional planning director working across a spectrum of the agency’s clients, including MSIG and Skyscanner. The agency now boasts a strategy team of nine with specialists in shopper, eCommerce, social and UX.

“We’ve made some great additions to our strategy offering in recent months. Tulika and Ramesh met the same brief as Tribe - both incredibly talented and both a pleasure to work with. In my experience this is the winning combination. I am proud of the team we have assembled and the future the agency has with all of them at the heart of it.” said Grace.

view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: People

Leo Burnett Singapore, Mon, 14 Apr 2014 13:10:27 GMT