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Leaving The House Gets Creepy With du Home for Halloween

Creative 143 Add to collection

TBWA\RAAD teamed up with du Home to create spooky home services spots

Leaving The House Gets Creepy With du Home for Halloween
To promote its home internet offerings, du teamed up with agency TBWA\RAAD and production house Good People with a haunting approach to Halloween. Poking fun at typical horror movie clichés, the ads reveal what could happen if you choose to go out on Halloween. For decades, horror and thriller movies have instilled fear in our minds that Halloween is a time when murderers and monsters lurk outside. But why put yourself at risk, when you can stay safe and indulge in du Home’s Premium TV, High-speed Internet and Unlimited Internet Calls?

Directed by Samir Syriani, the campaign’s two films (launched on the brand’s YouTube channel on Halloween) depict the scenarios of two different protagonists; a writer and a housewife, who both made the unfortunate choice of leaving the comfort and safety of their homes on Halloween night.

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Post Production / VFX

Post Production Company: Lucid

Colourist: Belal Hibri

Editor: Cherine Debs

Production Company

Production Company: Good People

Director: Samir Syriani

DOP: Yves Sehnaoui

Executive Producer: Sabine Farah

Producer: Chantal El Haber

Post Producer: Maria Succar

Creative Agency

Creative Agency: TBWA\RAAD

Chief Creative Officer: Walid Kanaan

Executive Creative Director: Fouad Abdel Malak, Manuel Bordé

General Manager: Joe Lahham

Associate Creative Director: Oswaldo Sa, Alex Pineda, Gonzalo Palavecino

Agency Producer: Rouba Asmar, Gloria Abu Diwan

Senior Account Director: MarcAnthony Haddad


Music & Sound Design: Anthony Sahyoun

Genres: People, Storytelling

Categories: Utilities, Cable / Satellite TV

TBWA Worldwide, Mon, 12 Nov 2018 17:05:44 GMT