Leagas Delaney Captures the Sound of Bowers & Wilkins Headphones in New Campaign

Leagas Delaney has delivered its first global campaign for Bowers & Wilkins since being appointed in 2020. The new campaign will support the launch of the PI5 and PI7 headphones, the first true wireless headphones to be designed and produced by the brand.

The new campaign, shot in London, features Tarek Musa and Grace Acladna, two music producers/songwriters. It showcases their need for on-the-go sound without compromise. The campaign will go live across social, digital, print and retail in Bowers & Wilkins key global markets (USA, UK, Europe and Asia). 

Alongside the main campaign, Leagas Delaney has also developed a suite of CGI product films showcasing the best-in-class design and functionality of the products. 

Gareth Davies, CEO, Leagas Delaney said: “Bowers & Wilkins is an iconic British brand with a rich history of market-leading innovation. The launch of the PI5 and PI7 is another landmark moment for the brand and we’re enormously proud to help tell that story”.