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Laundry Creates Electrifying Show Package for ‘The Kyle Brandt Football Experience’

11/10/2018
PR Agency
Los Angeles, USA
75
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Opening for NFL Network show inspired by ‘The George Michael Sports Machine’
Design and animation studio Laundry recently created a new show package for ‘The Kyle Brandt Football Experience’ on NFL Network.

According to Laundry, Kyle Brandt was a fan of the old ‘The George Michael Sports Machine’ CGI open and wanted something like it for his own show.

In close collaboration with the NFL Network team, Laundry explored epic sports graphics and bold neon colour palettes of the late ‘80s and early ‘90s to develop the piece.

The team landed on a retro-inspired, tongue-in-cheek show package with a modern twist somewhere between ‘Miami Vice’, Art Deco, and ‘Tron’.


Agency / Creative
Animation
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