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La Pac Director Hossegor Captures Touching Immersive Campaign for Meetic

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'Textimonal' was created by Marcel for the online dating platform and it is inspired by the love story between Ines and Axel

La Pac Director Hossegor Captures Touching Immersive Campaign for Meetic
For the first time, Meetic uses an innovative vertical format and a realistic treat to immerse the viewer in the heart of his experience.

The film "Textimonial" reconstructs the true story of one of the six million couples met on Meetic since its debut in 2001. Going back the thread of their exchanges, as authentic and endearing as the two lovers, relive their first contact on Meetic, their touching meeting IRL, their first kiss, until their move 1 year later. All, expressed through the modern seduction tool par excellence - the smartphone.

The film imagined by Marcel and directed by Hossegor / LA PAC will be visible in the cinema, on social networks and on the platform Meetic from May 2 in France and the United Kingdom. The campaign will also be rolled out in Sweden and the Netherlands.


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Creative Agency

Creative Agency: Marcel

Production Company

Production Company: La Pac

Executive Producer: Anna Roudaut

Director: HOSSEGOR

DOP: Clément Arenou

LA/PAC, Tue, 08 May 2018 09:55:59 GMT