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Kraft 'Get Your Chef Together'

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Two new spots from Being LA

Kraft 'Get Your Chef Together'

Being LA has launched two new spots for Kraft for the 'Get Your Chef Together' campaign. The ads draw upon the fact that these latest products contain two complimentary sauces that allow you to get your chef on any night of the week - and two remarkably grown up children to commend your cooking. 


The campaign also features a new site showcasing information and inspiration on the new products: http://www.getyourcheftogether.com.

 

 

 

Credits


Client: KRAFT 
Brand: KRAFT RECIPE MAKERS 
Campaign: GET YOUR CHEF TOGETHER


Agency: BEING Los Angeles


Chief Creative Officer: John Norman
Executive Creative Director: Patrick O'Neill
Creative Director: Michael Blaney
Art Director: Annie Johnston
Senior Copywriter: Kathleen Swanson


Executive Director of Integrated Production: Richard O'Neill
Broadcast Producer: Lacy Plunk


Director of Business Affairs: Linda Daubson
Executive Business Affairs Manager: Lisa Lipman


Director of Art Production: Karen Youngs
Jr. Art Producer: Kate Pollack
Executive Print Producer: Kim Callahan
Project Manager: Holly Prine


Director of Digital Production: Peter Bassett
Executive Digital Producer: Justin Taylor
Associate Digital Producer: Kiley Story
Technology Manager: John Byrne
Tech Lead: David Long
Director of Creative Technologies: Ricardo Diaz
Quality Assurance Lead: Lester Broas
Quality Assurance Analyst: Walter Velasquez


Global Account Director: Jennifer Nottoli
Account Director: Shannon Franqui
Management Supervisor: Pamela Lloyd
Account Executive: Brigette Edler
Assistant Account Executive: Alissa Pineda


Group Planning Director: Lorraine Ketch
Senior Planner: Jennifer Costello
Planner: Whitney Martinez


Digital Planning Director: Romain Naegelen
Digital Strategist: Tyler Gaul
Director of Smartslab: Larry Lac
Community Manager: Jessica Zeller


PRODUCTION COMPANY: Green Dot Films
Director: Richard Farmer
Director of Photography: Christophe Lanzenberg
Producer: Karen Rohrbacher
Executive Producer: Rich Pring / Darren Foldes


EDITORIAL: Cut + Run Los Angeles
Editor: Steve Gandolfi
Assistant Editor: Sean Stender
Senior Producer: Amburr Farls
Executive Producer Carr Schilling


VISUAL EFFECTS: MPC
Colorist: Mark Gethin
VFX Supervisor: Benoit Mannequin
Producer Juliet Tierney
Executive Producer Elexis Stearn


SOUND DESIGN/MUSIC: YESSIAN
Sound Designer:  Jeff Dittenber
Executive Producer: Michael Yessian
Creative Director: Andy Grush


MIX: POP SOUND 
Mixer: Tim West


PHOTOGRAPHY
Photographer: Oliver Eltinger
Retouching: Arthaus/E-Graphics

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lbbonline.com, Wed, 14 Aug 2013 08:38:25 GMT