Kool-Aid Man Crashes Cameo with Real-Time Shout-Outs for National Kool-Aid Day
Did you know that last Friday was National Kool-Aid Day? To mark the day, Kool-Aid asked VaynerMedia to find a fun way to celebrate the brand. And what better way to do that than to have the Kool-Aid Man crash video sharing website, Cameo.
Throughout Friday and over the weekend, the Kool-Aid Man gave fans custom, real-time shout-outs, in a first-ever appearance by a brand mascot on the platform. You can see the clips on Cameo here.
In addition, VaynerMedia also created the official 'Oh Yeah Anthem' and gathered friends across music genres to sing-along at the Cameo premiere. The compilation features a celebrity roster that’s as fun as the Kool-Aid Man himself, including Raven-Symone, Sisqo, Flavor Flav, Ryan Cabrera, Carson Kressley, Sean Kingston, and Ginger Minj.
Afterwards, Kool-Aid and VaynerMedia gave fans an opportunity to get their own customised Cameo video by Kool-Aid Man himself by doing real-time responses throughout Kool-Aid Day.
