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Creative in association withGear Seven
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Knack Magazine Dares You to Doubt in Sophisticated Spot
02/11/2020
Group745
Production Company
Brussels, Belgium
106
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Czar Be's youngest director Ramy Moharam Fouad captured the campaign
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Czar Be launches its latest production for Knack, a Belgian weekly news magazine covering local news, politics, sports, business, jobs, and community events. ‘Dare to doubt’ is directed by 20 year old Ramy Moharam Fouad, and is the youngest director that Czar Be represents.

Shot in a mysterious yet warm cafe, we follow a women’s first hand experience on two men arguing. A strong message with a touch of humour, it makes fun of people who claim to always know better.

This spot showcases the importance of questioning information and putting your ego aside. ‘Dare to Doubt’ shows how nonsensical arguing without proper knowledge can be. And as you can see, it never ends well. 

It’s smarter to admit not knowing everything and to stay in doubt until you have a reason to make up your mind. 

Credits
Brand
Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound